Apple has reportedly decided to cut production of the iPhone Air, one of its marquee launches this year, after the device failed to impress the market. While the company is maintaining overall production for the iPhone 17 lineup at around 85–90 million units, iPhone Air devices will drop to nearly “end of production” levels, according to sources cited by Nikkei Asia
Why Is Apple Cutting iPhone Air Production?
The iPhone Air was introduced as a replacement for the ‘Plus’ series, featuring a slimmer and lighter design with ‘Pro’ specifications. Despite its appeal, the model has struggled to gain traction, particularly outside China. Analysts suggest that the device’s weaker specs, such as a single-lens camera and smaller battery, make it a tough sell, especially since it requires in-person evaluation to appeal to consumers.
In contrast, the iPhone 17 series, including the base iPhone 17 and Pro models, has outperformed the iPhone 16 series by 14% in early sales, with base model sales jumping 31%, partly due to new display features.
What Does This Mean for Consumers?
For consumers, this shift indicates that Apple is focusing more on models that are resonating well in the market. If you’re considering purchasing an iPhone, the iPhone 17 series offers a range of options to suit different preferences and budgets.
Top iPhone 17 Models to Consider
Here are some of the top iPhone 17 models available:
Top Selections Explained:
- Apple iPhone 17 Pro: Offers a balance of performance and features, suitable for most users.
- Apple iPhone 17 Pro Max: The flagship model with advanced features and larger display.
- Apple iPhone 17 Pro Silicone MagSafe Case: Provides enhanced grip and compatibility with MagSafe accessories.
- Apple MagSafe Charger: Ensures fast and efficient charging with MagSafe technology.
Conclusion
Apple’s decision to cut iPhone Air production reflects the market’s preference for models that offer a balance of performance, features, and value. The iPhone 17 series, with its range of options, caters to diverse consumer needs. By choosing the right model and accessories, you can enhance your iPhone experience.
